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App brief

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Mobile App Brief
[Garri corporation]
[today]
Project Title: [In Health]
1. GENERAL INFO
Client Contact Details
· [Richie]
· [Richierich@money.com]
· [$$$-$$$-$$$-$$$]
· [owner]
Technical staff involved in the project:
Minimum
Do you have any apps made in the
past?
No
Budget and Timing:
As much as you need
2. APP DETAILS
App Outline
Nutritional advices, physical activity advice(exercises), pill
reminder,heart and breath ritm analyze and send
message (coordinates) in critical situations to registered
phone number
Devices
[phone, tablet]
Platforms Accessibility
[All]
Briefly Describe the Concept of the
app
Nutritional advices, physical activity advice(exercises), pill
reminder,heart and breath ritm analyze and send
message (coordinates) in critical situations to registered
phone number
Do you have any creative/design
specifications for the application?
It should be user friendly(and incredible beautiful)
Do you have ‘Wireframes’ for the
app?
Not yet
What content will be included in the
app? What is the required
functionality?
(Nutritional advices, physical activity advice(exercises))
Advices should be from reliable sources
Do you need to involve the focus/test
group to get feedback about the
app/design?
Of course
This Project Brief Form is created for you by the simple project management tool www.casual.pm
Mobile App Brief
Do you foresee the app as being a
one off or expect extra development
in the future?
Yes
3. DESIRED AESTHETIC
Approachable
High-Tech
Authoritative
Minimalist
Caring
Modern
Classic
✔
Natural / Organic
Clean
✔
Playful
Helpful
✔
Prestigious
Fresh
Retro
Elegant
Simple
Credible / Expert
Stylish
Funky
Sophisticated
✔
✔
✔
4. About app
PROJECT TARGET - male, female (and all others) 15+ years old
DESIRED REACTION - Relaxing, a bit eiforia
STAKEHOLDERS - simple users who have old parents, chronic diseases, excess weight or want lead a healthy
lifestyle
SEARCH PHRASES / KEYWORDS -healthy lifestyle, health care, health, exercises,physical activity, Nutritional
advices.health nutrition.
OBJECTIVE - Buy app
PURPOSE- for manage day activity and care health
WHAT MAKES OUR PRODUCT UNIQUE - big database, cooperation with other devices using for fitness,
reminder function and care about oldest people function.
This Project Brief Form is created for you by the simple project management tool www.casual.pm
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